The ' have a cuppa ted' is the base for the design around this idea, the tagline is catchy and tongue in cheek, it's simple so it allows the public to understand it within the few seconds of passing by.
I tried to experiment taking my ideas off screen and onto a more tangible field where I can control how they appear, for this I made some rough paper structures and shot them showing how a 3D piece would work.
this idea of simply replacing mannequins heads with tea pots & tea cups is something that would be easily executed and relatively possible to understand to passers by.
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